Best Brand Sunglasses: 5 Picks Worth the Money
From the Ray-Ban Wayfarer to Persol, Tom Ford and Oakley, we compare five brand sunglasses on fit, lens quality and styling to help you choose.
The quick answer
Short on time? The Ray-Ban Wayfarer is the pair to buy first: it flatters almost every face, comes in more than one width, and works with a coat as happily as a T-shirt. Beyond that, the right choice depends on what you actually want from a pair.
- Persol 649 Original — if you want craft you can see and feel, and you don't mind a little weight.
- Tom Ford Snowdon — if presence matters more than subtlety and you want a frame that reads as designer.
- Oakley Holbrook — if your sunglasses live in a bag, a car or a rucksack rather than a case.
- Gentle Monster Heizer — if you want a bold, oversized silhouette and your face is on the wider side.
All five take lens protection seriously: UV400 filtration is standard, and each brand marks the frame with its filter category, which is the number that tells you how much light the lens actually blocks.
The five picks side by side
| What to compare | Ray-Ban Wayfarer | Persol 649 Original | Tom Ford Snowdon | Oakley Holbrook |
|---|---|---|---|---|
| Frame | Acetate, made in Italy | Acetate with flexible Meflecto temples | Italian acetate with a metal T at the temple | O-Matter nylon, very light |
| Lens options | G-15 green tint; polarised versions available | Suprema glass; some colourways are polarised | Tinted; some versions filter blue light | Plutonite with Prizm contrast tints |
| Face shape it suits | Almost all; sold in more than one width | Oval, heart and longer faces | Medium to wide, strong jawlines | Medium; a slightly wrapped fit |
| Style lane | Everyday classic, casual or smart | Old-school Italian with real character | Luxury, boardroom to dinner | Sport, driving and the outdoors |
| Best for | One pair that does everything | Craft and comfort on long days | Presence, and gifting | Active days and hard glare |
The Gentle Monster Heizer sits outside that table because it plays a different game: it is the widest, boldest silhouette here and the one most likely to divide opinion. Think of it as the Tom Ford's louder, less expensive cousin — more shape, less heritage, and a frame you notice on your nose.
Ray-Ban Wayfarer: the pair to buy first
Best overall
Ray-Ban Wayfarer (RB2140)
The Wayfarer has been in production since 1952 and is still the most reliable answer to the question of which brand sunglasses to buy. The current RB2140 pairs a thick acetate frame with Ray-Ban's G-15 lens, a green-grey tint that keeps colours fairly natural; polarised versions cost more but cut glare off wet roads, water and windscreens. It is sold in more than one width — try both, because the narrower one suits slimmer faces and the wider one sits properly on broader heads. Add a shape that flatters nearly everyone and you have the closest thing to a universal pair.
Why we rate it
- A shape that genuinely suits most faces, in several widths
- G-15 green lens keeps colours natural; polarised versions available
- Widely stocked, so you can try before buying and get them serviced later
- Enough colourways to be picky without going loud
What to weigh up
- Extremely common — you will see them on other people
- Acetate hinges loosen over years of daily wear
- The second-hand market is full of fakes, so buy from a proper stockist
Persol 649 Original: where the craft shows
Best craftsmanship
Persol 649 Original
Persol designed the 649 in 1957 for tram drivers in Turin, and the details that made it useful then are the ones you notice now. The Meflecto temples carry flexible steel inserts, so they give rather than press against the side of your head, and the Silver Arrow hinge folds with a satisfying click and no screw to work loose. The Suprema glass lenses are the real draw: noticeably clearer than most plastic lenses and highly scratch-resistant, though they add weight and not every colourway is polarised. This is the pick for someone who wants the craft to be visible rather than implied.
Why we rate it
- Suprema glass lenses offer exceptional optical clarity
- Meflecto temples stay comfortable through a long day
- Silver Arrow hinge is genuinely well engineered
- A recognisable design with real history behind it
What to weigh up
- Heavier than an all-plastic frame
- Glass lenses deserve careful handling and a proper case
- Polarisation isn't offered across the whole range
Tom Ford Snowdon: quiet luxury with a logo
Best for luxury presence
Tom Ford Snowdon
The Snowdon is Tom Ford's most recognisable sunglasses silhouette: a generous acetate square with a metal T set into the temple and a weight that feels deliberate rather than merely heavy. Made in Italy, it has the finish you are paying for — thick bevels, tight hinges, deep saturated colour — and it looks expensive from across a room, which is either the point or the problem depending on your taste. Some versions ship with blue-light-filtering lenses aimed at screen-heavy days; treat that as a bonus, not a reason to buy. It is a statement frame, and statements are not for everyone.
Why we rate it
- Beautifully finished Italian acetate with a substantial feel
- The temple T makes it instantly recognisable
- Flattering on medium to wide faces
- Works as hard with tailoring as with a weekend coat
What to weigh up
- The branding is unmissable if you prefer to stay understated
- A premium price for what is still an acetate frame
- Fewer width options than the Ray-Ban
Oakley Holbrook: the practical choice
Best for sport and driving
Oakley Holbrook
If your sunglasses live in a kit bag rather than a hard case, the Holbrook is the sensible buy. The O-Matter frame is light and springy, Plutonite lenses filter UVA and UVB up to 400nm, and the Prizm tints sharpen contrast on tarmac, water and trail — a real advantage when you are driving into low sun. The three-point fit keeps the frame steady without pinching, and grippy nose pads hold it in place when you sweat. The styling is sporty-casual: perfect with a T-shirt, less so with a suit. Nothing else on this list shrugs off a dropped bag so cheerfully.
Why we rate it
- Very light frame that stays put during activity
- Prizm lenses noticeably improve contrast in bright, flat light
- Tough enough to be thrown in a bag without a case
- Plenty of lens and colour combinations
What to weigh up
- The sporty look doesn't dress up well
- Less timeless than an acetate classic
- Lens swaps are limited to the options Oakley sells
Gentle Monster Heizer: the modern silhouette
Best modern shape
Gentle Monster Heizer
Gentle Monster built its reputation on sculptural shapes, and the Heizer is a clean expression of it: an oversized flat-top square with a heavy brow line and chunky acetate arms. It suits wide faces and anyone who finds classic Wayfarer proportions a little polite. The trade-off is weight — this is a substantial frame you feel on the bridge of your nose after a few hours — and the silhouette is trend-led rather than timeless, so it will date faster than a Persol. Generally less expensive than the Tom Ford, with a lighter frame and a much louder shape.
Why we rate it
- A genuinely distinctive flat-top shape
- Generous width that flatters broader faces
- Good coverage against side glare
- Feels more current than the heritage picks
What to weigh up
- Noticeably heavy over a long day
- Bolder than many people want for everyday wear
- Resale and long-term appeal are weaker than the classics
How to choose brand sunglasses that last
The brand name tells you less than three things you can check yourself in a shop.
- Frame material. Cellulose acetate is cut and polished from sheet, which is why it holds deep colour and can be adjusted with heat. Cheaper injection-moulded plastic is pressed into a mould; it looks flatter and rarely survives years of opening and closing.
- Hinges and screws. Open and close the frame ten times. A good hinge moves smoothly with no rattle, and the screws should sit flush rather than proud of the metal.
- Lens marking. Look for CE or UKCA and a filter category of 1 to 4 on the arm. That marking is a legal requirement for sunglasses sold in the UK and is your only real proof that the lens does what it claims.
Fit matters as much as any of it: the frame should sit without pressing on your temples, the lenses should cover your brows and cheekbones without touching either, and the bridge should hold the glasses steady when you look down.
- Frame quality
- 4.5/5
Sheet acetate from Ray-Ban, Persol, Tom Ford and Gentle Monster; Oakley's O-Matter is a different, tougher material.
- Lens optics
- 4.5/5
Persol's glass and Oakley's Prizm tints are the standouts; the G-15 remains the most neutral everyday tint.
- Fit and comfort
- 4.0/5
The Holbrook and the 649 stay comfortable longest; the Heizer is the one you notice after a few hours.
- Style longevity
- 4.5/5
Wayfarer and 649 shapes have already survived decades; the flat-top Heizer is the most trend-dependent.
- Value for money
- 3.5/5
You pay a clear premium for a logo on some of these; the Ray-Ban and the Holbrook give most back per pound.
Fit, lenses and the rules worth knowing
Face shape advice is a rough guide, not a rule. Angular, square frames like the Wayfarer and Snowdon soften round faces; rounded and oval frames such as the 649 flatter square jawlines; oversized shapes balance long faces. The only test that counts is a mirror and ten minutes of wearing them.
On lenses, the filter category does more for your comfort than any brand claim:
- Category 1 — low light, more styling than protection.
- Category 2 — medium sun, ideal for overcast British days and city glare.
- Category 3 — bright sun, the default for holidays and summer driving.
- Category 4 — very bright conditions such as glaciers and high altitude.
Our verdict
Common questions about brand sunglasses
Are expensive brand sunglasses actually better?
Usually, but not automatically. The money buys sheet acetate rather than moulded plastic, better hinges, and lenses that are accurately tinted and properly marked. A cheap pair can still carry a valid CE or UKCA mark and a category 2 or 3 lens, so check the marking rather than the price tag.
Do I need polarised lenses?
Only if glare is your main problem — water, snow, wet roads and long motorway drives. Polarisation doesn't add UV protection, and it can make some screens and dashboard displays look uneven. For city and general wear, a good category 3 tint is enough.
Are glass lenses better than plastic?
Glass, as used in Persol's Suprema lenses, gives excellent optical clarity and resists scratching well, but it is heavier and can shatter on impact. Polycarbonate and nylon lenses are lighter and tougher, which is why sports brands favour them.
How can I tell if a pair is genuine?
Buy from an authorised stockist, check the CE or UKCA mark and filter category on the arm, and look at the hinge and temple finish — fakes usually show uneven edges, loose screws and printed rather than inset logos. Model numbers should be legible and consistent across both arms.
Can I use my sunglasses in winter?
Yes. Low winter sun sits directly in your eyeline, and glare off wet roads is worse than in summer. A category 2 lens is often more comfortable than a category 3 between November and February.
How should I clean them?
Rinse off grit under lukewarm water, then dry with a microfibre cloth. Avoid tissues, kitchen roll, hot water and alcohol-based cleaners, all of which can scratch or degrade coated lenses and acetate frames.